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Save On Registration for BIA/Kelsey’s SMB Digital Marketing 2012 Conference
We’re less than two weeks away from BIA/Kelsey’s highly anticipated SMB Digital Marketing Conference 2012, taking place Sept. 17-19 at Hyatt Regency McCormick Place in Chicago. There’s still time to...
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Live-Blogging from BIA/Kelsey’s SMB Digital Marketing Conference 2012
I’m off to Chicago on Sunday to attend BIA/Kelsey’s highly anticipated SMB Digital Marketing Conference 2012, taking place Monday-Wednesday at Hyatt Regency McCormick Place. As in previous years,...
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SMB Digital Marketing 2012 – Axiom’s COO Bob Sanders to Small Business: “What...
This morning started off with a great line-up of speakers in a special preconference workshop, Building a Winning SMB Sales Organization. Bob Sanders, president and COO of Axiom Sales Force...
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SMB Digital Marketing 2012: BIA/Kelsey Gives Research Insights on SMB Digital...
Matt Booth, Charles Laughlin and Steve Marshall, from the BIA/Kelsey team gave some tantalizing insights from the LCM 16 results which will be available to their clients in the coming weeks. Their...
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SMB Digital Marketing 2012: Day 2 in Chicago
Do you believe in omens and portents? Yeah, neither do I, especially when it comes to predicting how SMBs will deploy their marketing budgets over the next four years. To help us understand more...
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SMB Digital Marketing 2012 – Dex One’s Richard Hanna: ‘Advertisers No Longer...
After a quick review of yesterday’s meeting by Tom Buono and Mark Fratrik, this morning kicked off with Richard Hanna, EVP – Sales and Marketing, Dex One. His presentation of Dex’s journey of digital...
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SMB Digital Marketing 2012: Groupon’s Sanjay Gupta Dispels Some Common...
Sanjay Gupta., VP – Global Merchant Marketing, Groupon, described their approach to winning new clients for the daily deal. He made the important point that the term SMB can be very broad – it covers...
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SMB Digital Marketing 2012: Author of ‘Engagement Marketing’ Speaks on...
Following a full morning of presentations, Gail Goodman, CEO – Constant Contact, took the stage after lunch to speak to a full room – attendance was estimated at over 400 for this event. Introduced...
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SMB Digital Marketing 2012: ’58% of Small Businesses are Still Struggling...
A session entitled ’Social Media: Focus on Business Models’ was hosted by Jed Williams, who kicked off the session by revisiting LCM 16 and reiterating that SMBs number one objective for Facebook is...
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SMB Digital Marketing 2012: Day 3 – Google, Mobile, and What’s Next
We’re in the last day of SMB Digital Marketing 2012, presented by BIA/Kelsey here in Chicago. The final day is packed with speakers and analytics. The morning will include John Pletz, Senior Reporter...
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